Alcove Aesthetics · St James’s, London
Jowls and Jawline Definition: Non-Surgical Treatment in London
A softer jawline and early jowls are often the first change people notice in their 40s and 50s. Non-surgical treatment can improve definition, though how much depends on the cause and how much loose skin there is.
- GDC registered
- Award-winning practitioner, 2024 and 2025
- Mon to Fri, 9am to 6pm
- 120 Pall Mall, St James’s
Causes and treatments at a glance
- Loss of jaw definitionJawline and chin filler
- Jowls from mid-face volume lossCheek filler to restore support higher up
- Loss of firmnessSculptra, Juläine, skin boosters
- Muscle pulling down the jaw and neckAnti-wrinkle injections for the neck bands
- Heavy jowls with loose skinMay need a surgical opinion
What causes jowls?
Jowls form when the fat and tissue of the lower face descend, and the support from the cheeks and jaw bone reduces. Supporting the cheeks and defining the jaw and chin can reduce the appearance of jowls. Filling the jowl itself usually makes it heavier.
How we assess this at Alcove Aesthetics
Every plan starts with a consultation at 120 Pall Mall, St James’s. We look at your skin and face in different lights, take a history, and explain what is likely to help, what is not, and what the realistic result is. If a treatment is not right for you, we will say so.
Not sure if this is right for you?
Book a consultation and we will assess your face and skin, explain your options honestly and only recommend what will help.
What patients say
★★★★★
“I had filler in my cheeks and chin as with age my face looked less sculpted. The results are amazing and not obvious in the slightest. My skin looks fresh, rejuvenated and my face looks naturally lifted.”
Kristina D. · Google review
★★★★★
“Does the most natural injectables and has a really good knowledge of facial anatomy.”
Ella V. · Google review
★★★★★
“I was very unsure about dermal fillers but I’m happy that I made the decision to go ahead. I would definitely recommend her for her expertise and eye for detail.”
Julie S. · Google review
Why patients choose Alcove Aesthetics
“Every treatment starts with a proper consultation. I will always tell you honestly if a treatment is not right for you.”Dr Goziem Onuchukwu, founder
Dr Goziem Onuchukwu, BDS, MSc Aesthetic Medicine, is a Dental Surgeon with a special interest in aesthetic medicine and the founder of Alcove Aesthetics. She has practised facial aesthetics since 2019. Dr Goziem’s background in dental and oral surgery means she works from a detailed understanding of facial anatomy, which shapes how she assesses and plans every treatment.
- GDC registered
- GHP Global Excellence Awards: Best Anti-Ageing Aesthetics Practitioner, Central London 2024 and 2025
- GHP Global Excellence Awards: Best Holistic Facial Aesthetics Clinic, London 2026
- Every treatment starts with a consultation, and we will tell you if a treatment is not right for you
Common questions
Can filler get rid of jowls?
Filler placed along the jaw and in the cheeks can reduce the appearance of mild jowls. It does not remove loose skin.
Will jawline filler make my face look masculine?
Not if it is planned for your face. For most women we aim for a smooth, defined line rather than a wide, square jaw.
How long does jawline filler last?
Often 12 to 18 months, as the area moves less than the lips.
Book your jawline consultation
Alcove Aesthetics, 120 Pall Mall, St James’s, London SW1Y 5EA. A few minutes’ walk from Piccadilly Circus and Green Park. Open Monday to Friday, 9am to 6pm.
Consultations are £50. Prefer to talk first? Message us on WhatsApp and we will get back to you.
Visit Us
Alcove Aesthetics
120 Pall Mall, St James’s
London SW1Y 5EA
Call 07856 962248
info@drgoziem.com
Monday to Friday: 9am to 6pm
Saturday and Sunday: Closed